The production of the world's thinnest watch in 1978 laid the foundation for the Swatch brand. To save the shrinking Swiss watch industry, the Swatch brand was founded in 1983 by Nicolas G. Hayek in Zurich as a subsidiary of the Swatch Group. The unique combination of unusual design, acceptable prices and perfect Swiss watch quality has truly inspired the watch industry in Switzerland. In the meantime Swatch has become one of the most successful brands in the world.
Swatch surprises its customers with playful, provocative or simple designs of its wristwatches. Finally, the company made headlines by launching the very first fully automatic movement. No manual adjustments are required to produce automatic movements.
Visit our Watch & Jewellery Boutique DRUBBA MOMENTS at Lake Titisee and see the unusual and extraordinary collection of this trendy brand.